Purple Shampoo
Blonde, bleached and grey hair drifts towards yellow or orange over time. A purple shampoo contains violet pigment, and violet sits opposite yellow on the colour wheel, which makes that yellow cast less noticeable. You do not use it every wash, but every few washes instead of your regular shampoo.
Purple shampoo: violet pigment against a yellow cast
How do you use purple shampoo?
- Wash as usual first and rinse out.
- Apply the purple shampoo to wet hair and spread it evenly.
- Leave it in for the time on the packaging. Leaving it longer deposits more pigment, not necessarily a better result.
- Rinse well and finish with a conditioner or a hair mask.
Wear gloves if you would rather not have purple hands, and do not use it with every wash: too often can leave a greyish purple cast.
Purple shampoo, silver shampoo or anti-yellow: the same thing?
Yes. Purple shampoo, silver shampoo and anti-yellow shampoo are three names for the same principle: violet pigment that tones down yellow. Do not confuse it with hair dye, because these products do not colour your hair. They correct the tone that is already there.
Who is it for?
- Bleached hair that turns yellow.
- Highlights or balayage going warm.
- Grey and white hair with a yellow cast.
If you want to keep a copper or warm brown, violet pigment is not what you are looking for.
Also as a mask and conditioner
Next to shampoo you will find masks and conditioners with the same violet pigment, so you can carry it through after washing. Handy if bleaching has left your hair drier as well.
Buying purple shampoo at Boozyshop
You will find purple shampoo from Olaplex, K18, Kitsch, Pretty Curly Girl, Provoke, Ice Professional and Lee Stafford, in bottles and as a shampoo bar. Spend 35 euros or more and you choose a free gift. Not sure which one suits your blonde? Our beauty experts are happy to help via chat or email.












